In the thrift business we juggle and balance…
On the one hand, thrift is able to provide a remarkable value to shoppers who need to live within a tight budget, students, families and individuals who have limited funds to spend on necessities. Not to mention those folks who simply enjoy the thrill of the hunt for that unusual treasure.
On the other hand, thrift is an important way to raise much needed funds for charities, support the community and provide a means for folks to “recycle” by donating perfectly good but unneeded items.
Our dilemma lies in the middle.
At Impact Thrift, we are fortunate to be the recipients of large amounts of donated merchandise and we thank you for your generosity. We are constantly amazed as to the variety and quality of your donations. And yes, the vast majority are donations… free to us. But consider the steps it takes to process that bag of donated clothing or that box of assorted items into the merchandise you see in our stores, priced and ready to buy. Each of those steps from receiving, sorting, cleaning, hanging, pricing, tagging, sometimes researching, trucking and filling the racks and shelves, requires manpower. Each step or “touch” adds to the cost of that item.
Somewhere in the middle between donation and purchase lies the art and challenge of pricing.
At Impact Thrift Stores, our MISSION is to financially support locally based charities… our GOAL is to do so in an honest and responsible manner. Before we are able to make those charitable donations, we must first cover our costs of doing business: rent, utilities, payroll for over 225 employees, insurance, trucking costs, and more. As with your household, many of our expenses go up every year.
We make every effort to price items fairly so that they sell quickly, covering our expenses and making room for more items. We admit that we don’t get it right every time. We also understand the thrift shopper and your need to find that awesome item at a fabulously low price. You have elevated the use of coupons to an art form.
In the past, clothing rarely went on sale and was only discounted by use of a coupon. We have developed a new color tag system which will allow us to offer some items at full price while others will be discounted at 25%, 50% and 97¢…. Every day!
Also, over the last year or so, we have examined our couponing campaigns, changing the availability of coupons and the amount of coupon discounts. Nevertheless, in the past year, we “gave away” over $1.2 million in coupons and discounts. As we try to achieve that perfect balance that offers you a discount but allows us to cover our costs and still increase our charitable giving, we need to make a few more tweaks. The coupons that we distribute through our e-newsletter and our donation receipts will be 20% (up to $20) but will exclude clothing. With our new clothing discount program, clothing will be discounted with NO COUPON NECESSARY!
Through this new discounting and couponing program, we plan to continue to be good stewards of your donations, responsibly turning them into more funds for locally-based charities while providing those who shop our stores with exceptional value.
Thank you for your understanding as we continue to juggle…